Support to write and sell your programming course

newline provides training, editing, marketing, and sales support for authors to write technical books, courses, and videos.

Authors also receive mentorship, not only in technical and prose editing, but also how to sell. You already know how to program, but now you can teach others and earn money at the same time.

Training

We’ll teach you how to create a technical learning resource and how to sell it

Audience

We’ll introduce you to our audience and tell them all about your amazing new product.

Operational Support

We’ll help you with editing, marketing, customer support, email campaigns, and everything you need to turn a manuscript into a finished product.

No writers block

We have a clear, step-by-step process for writing high-quality programming courses.

Built-in audience

Programmers love our books and courses which is why we have an active audience of over 100,000 readers. This means when your product is ready, there are people who want to buy it.

Training on how to sell

Unlike other publishers that simply assign you to an editor that corrects your grammar, we’ll teach you how to sell products online.

Highest royalties in the business

We split the royalties on sales profit with our authors 50/50.

At a high level, here's is how the process will work:

1. 📐 We’ll chat via email, Discord, or Zoom to get a high level course idea*
2. 🟢 We’ll research and painstorm to come up with a clear idea of what students actually want and need
3. 🛠 You'll build the course project/s
4. ⚗️ We’ll distill the research, create learning tasks from your title's project and highlight your unique expertise in a detailed course outline
5. ✏️ Iteratively write and/or record the lessons* in a code → draft → revision loop**
6. 🔁 Get detailed and specific feedback on your title from the newline and editors
7. 📯 We’ll collaborate to prepare marketing tools such as a email campaigns, a sales website, and blog posts
8. 🚀 We launch!
9. 👨‍🏫 After launch, we’ll continue to collaborate on blog posts and marketing the package -
10. 💰 ... and you’ll receive a check every month.

The newline team will be available to give you guidance on every step of the process.

We also have supplimentary materials such as templates, examples, detailed guides and materials for content creation. You can use these materials to accelerate the creation process while keeping the quality high.

The process from start to launch will likely take between 6-12 weeks.

The result? You’ll spend a few months creating something people will love and an asset that will generate returns for years.

Project-based Tutorials

Some books share out-of-context tips or isolated code snippets, with no guidance on how to integrate that code into a real app.

All of the code in our resources is runnable. Meaning, we provide the full code for every example - so if the reader is ever lost they can open up the code, make changes, explore it, and run it for themselves.

Show how the pieces fit together

Similarly, many API documentation writers draw a small circle of responsibility around what they'll teach. There are often industry conventions and implied context that beginning students simply don't know.

In our courses, we teach all of the necessary context. Not only "core APIs" but also:

• recommendations for popular packages and how to use them
• practical tips for debugging and how to learn how to deal with errors
• tactical advice on how to structure project files and patterns for data architecture
• and provide real-world, industry-known context

The result is not only that the student knows the core library, but they come away with a toolset for improving their career.

It's more than a course - it's an income-bearing asset

Creating a course with newline is more than putting together a manuscript and walking away, blindly hoping it sells.

Together, we'll be collaborating to craft and market the package beyond what would happen with a "traditional" publisher.

For example, in addition to just the technical resource we'll collaborate to create:

• blog posts
• educational email campaigns (to folks who ask for them)
• supplementary "teaser" material (e.g. 30 Days of React)
• bonus video content

It's more work than throwing a manuscript over a wall. But investing more time in marketing (combined with higher royalties) results in reputation, skill growth, and financial gains commensurate with the extra effort.

Flexible and Supportive Production Options

At newline we offer two different production models that aim to fit the strengths of our diverse authors - Course Clubs and Semi-Autonomous production.

newline Course Clubs: Produce an outstanding title while forging invaluable industry connections and learning powerful writing techniques, educational strategies, and self-brand promotion – all part of our 8 week, cohort-style learning experience. Publish your title with a small group of like minded experts. Find more here: https://www.newline.co/join-course-club

Semi-Autonomous Production: Tailored for the authors who thrive independently within their own schedules and self-set deadlines. This production style grants authors the freedom to operate within thier own rhythm, communicating with the newline team independently through DMs/email or the occasional Zoom.